Digital Marketing
Search Engine Marketing
Paid search that brings buyers today, managed to a real budget.
Google and Bing ad campaigns built around your funnel and managed to your budget — with conversion tracking so every naira is accountable.
The problem
Paid ads burn money fast when they're not managed — wrong keywords, weak landing pages, no tracking. You want leads, not a spend report.
What we do
Concrete deliverables, not slogans
- Campaign strategy mapped to your funnel and margins
- Keyword research and negative-keyword hygiene
- Ad copywriting and A/B testing
- Landing-page and conversion guidance
- Budget management and bid optimisation
- Conversion tracking and a clear performance dashboard
How it works
Our process for search engine marketing
Plan
We map campaigns to your funnel, budget and goals.
Launch
We build campaigns, ads and tracking.
Optimise
We tune bids, keywords and copy against results.
Report
You see spend, leads and cost-per-lead clearly.
What you get
Deliverables & cadence
- A campaign plan tied to your funnel
- Conversion tracking set up correctly
- Ongoing optimisation, not set-and-forget
- A dashboard showing spend, leads and cost-per-lead
Engagement models
Ways to work with us
Management retainer
Monthly management fee, plus your ad spend. /* TODO */
Campaign setup
One-off build and handover. /* TODO */
Pricing shown is indicative and pending confirmation.
Tools & platforms
What we work with
FAQ
Questions, answered
Is ad spend included in your fee?
No — our management fee is separate from the media budget you set, so incentives stay aligned with your results.
How much budget do I need to start?
It depends on your market and goals; we'll recommend a realistic starting budget in planning. /* TODO */
Do you track actual leads, not just clicks?
Yes — we set up conversion tracking so you see leads and cost-per-lead, not vanity metrics.
Can you improve our landing pages too?
Yes — landing-page and conversion guidance is part of getting paid search to pay off.
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Ready to talk about Search Engine Marketing?
Book a free consultation or request a tailored quote.
Or call +234 703 826 3804